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From left to right; Jen Adelmann, Christine Adams and Ellen Larson

In Motion Events is a full service, turnkey event marketing, and management firm based in the seaside community of Carlsbad just north of San Diego. We are a family owned, women-run business, founded in 1981.

We identify success as not only meeting, but exceeding the expectations of our clients, sponsors, and participants. The goal of our company is to produce the very best running/walking events possible that are a credit to our company, to our sponsors and the community in which they are held. We feel blessed to do what we do and always have fun doing it!

“We’re just people trying to make a difference in the world. When things get tough, we always think about what it feels like to be standing at the finish line knowing that we created this opportunity for people to fulfill a lifetime goal of completing a full or a half marathon. That achievement transforms people. There is something special about completing a long distance event. You learn that when you apply yourself and do the training, you can accomplish anything.” – Christine Adams, CEO